Drive a Ferrari
A driving experience for guests who want to discover the circuit first-hand, with a briefing and support from our staff.
Corporate events on track
Incentive Days
Out of the office. Into the experience.
Reward your team, engage your clients and share a day at the circuit. Ferrari driving, hospitality and tailored activities, with your brand at the heart of it all.
The track experience
Experience Ferrari. Be part of the action.
Your guests can drive our Ferraris or take the passenger seat with our drivers for thrilling laps of the circuit. Two different ways to share the same passion.
Ride with our drivers
For those who prefer the passenger seat, experience the adrenaline of circuit laps alongside our drivers.
Activities, cars and participation arrangements are agreed according to the circuit, availability, and safety and driving requirements.
Hospitality and catering
A space to connect. Time to be together.
Between activities, a dedicated room welcomes your guests with catering and relaxed moments together. A place for business conversations, networking or simply enjoying the day.
- Private room for guest reception, meetings and presentations
- Catering and breaks tailored to the event programme
- Spaces for clients, partners and company teams
Fun, competition and team spirit
The challenge continues in the simulator.
The experience goes beyond the garage. We create fun activities and simulator challenges to engage your guests and make the day something everyone can share.
- Professional simulators and guest activities
- Friendly competition with participant rankings
- Certificates, prizes and an awards ceremony for simulator winners
Your brand in the spotlight
More than guests. Your identity on track.
Companies can display their logo in the hospitality rooms, promotional areas and on our cars. Guests see your brand throughout the experience, and it appears in the photographs of the day.
- Company logos in rooms and promotional spaces
- Your logo applied to the cars
- Event displays and details aligned with your company identity
We take care of the details
One team. A complete experience.
Photographers and videographers
We capture your people, activities and brand in event photos and videos. Content for your website and social channels, with your logo visible in the images and footage.
Hosts and guest reception
Hostesses and dedicated staff welcome your guests, guide them through the day and support the activities.
Personalised gifts
We create gifts featuring your logo, giving guests a lasting reminder of the day and your company.
One day, many experiences
A programme we build around you.
A sample itinerary, adapted to your business objectives, guests and circuit schedule. Activities and services are defined in your personalised proposal.
Welcome
Hosts and staff welcome guests to your dedicated room and introduce the programme and your brand.
Ferrari experience
Briefing and track activities: drive our Ferraris or enjoy passenger laps with our drivers.
Catering and connections
A break in the hospitality room to eat, connect and share the excitement of the track.
Simulator challenge
Fun activities, simulator laps and friendly competition between guests and colleagues.
Awards
Certificates and prizes for the winners, a group photo and personalised gifts to remember the day.
Related guides
HR, marketing and event planners
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Read the guideBring your company to the track
Tell us how you imagine your Incentive Day. We will prepare a proposal tailored to your company.
Your name on the next event
Bring your company to the circuit.
Tell us your objectives, approximate guest numbers and preferred dates. Together, we will shape the activities, catering and branding for your Incentive Day.
All corporate events