Companies & Brands

Sponsorships & Motorsport Marketing

We help companies and brands enter the world of motorsport through structured, high-impact projects.

Ferrari race car delivering sponsor visibility on track

From car branding to activation strategies, we turn motorsport into an effective marketing tool.

What we do

What we offer

01

Branding on cars and apparel

Brand visibility on track, in the pits, and on drivers.

02

VIP track experiences

Reserved circuit days for clients and partners.

03

B2B networking

Valuable relationships in an exclusive setting.

04

Media and digital visibility

Content and coverage across the team channels.

Documented coverage

An international media platform

2.5bn

households reached by Ferrari Challenge Europe in 2025

226

international Ferrari Challenge broadcasts

9.48m

users reached by the 2025 Italian GT Championship

€15.19m

2025 Italian GT Championship advertising equivalent value

Figures from the Ferrari Challenge Europe 2026 Media Guide and the 2025 Italian GT Championship media report.

2026 partnerships

Sponsorship packages

Every proposal is configured around the brand, its objectives and required activations. Book a dedicated call for investment levels and availability.

Bronze

A concrete entry into motorsport through visibility, relationships and paddock access.

  • Logo in 3 positions on the race car
  • 6 VIP passes for each of 7 race weekends
  • Garage, hospitality and paddock access
  • Race car available for one corporate activation
  • 2 guests in the official garage at Spa 24H or Le Mans
Request proposal and availability

Silver

Greater engagement for clients and partners, including a direct driving experience.

  • Logo in 3 positions on the race car
  • 8 VIP passes for each of 7 race weekends
  • Brand corner during one GT3 race
  • On-site company activation with the car
  • Ferrari 488 Challenge driving day with a professional driver
Request proposal and availability

Gold

A premium platform combining hospitality, content and an international incentive.

  • All Silver benefits
  • Incentive weekend in Barcelona
  • Branded hospitality and simulator challenge
  • Catering, DJ set, gifts and host staff
  • Driver meet and greet, garage tour and dedicated photography
Request proposal and availability

Platinum

Continuous, amplified exposure across multiple racing programs throughout the season.

  • All Gold benefits
  • Additional visibility in the PNK Cup Light
  • Logo on two positions across Cup Light cars
  • Extended exposure in multiple racing contexts
  • A program aligned with the brand’s commercial objectives
Request proposal and availability
Get in touch

Bring your brand to the track

Request a proposal